![]() However, in the late 90s, the toy line was discontinued. While not exactly a brick-building brand, it developed beam-like pieces that snapped together to create large structures. The name Mega Construx originates from the once-popular Fisher-Price and Mattel-owned toy brand, Construx (early 80s). ![]() Mega Construx is a Mega Brands line targeted at older hobbyists, with more complex sets for ages five and up. Lastly, if you grew up with Fisher-Price and love this brand for its reliability, you’ll be happy to know that the Mattel subsidiary is an official endorser of Mega Bloks toys and sets. Besides block building sets, this line also sells a variety of toddler-friendly accessories like this classic Mega Bloks wagon and activity tables. In addition, they’re surprisingly affordable - one of the huge advantages Mega Bloks has over Duplo Blocks. Mind you, these are pretty big, look incredible, and make for fantastic gifts! ![]() ![]() Vehicle-related projects, such as this CAT Cement Mixer Truck or John Deere dump truck, will often be authentic replicas for children. For example, while you’ll find franchise collaborations such as Paw Patrol, you’ll come across more generic themes such as Green Town. Unlike Mega Construx, Mega Bloks’ themes are slightly more restricted. However, lots of these sets will understandably be less appealing the older kids get. Under this category, you can find sets for children ages 6-12 months, 12-24 months, and 2-4 years. Mega Bloks construction toys are easy to grip and stack, visually stimulating, and imagination-sparking, developed with the primary goal of enhancing child development through entertainment. While commonly compared to Lego’s Duplo blocks, the truth is that Mega Bloks came first in tackling the block-building space for young children - and is still very much the preferred option for many between the two brands. Mega Bloks is an incredibly popular category of block-building products designed for children as young as 6 months to four years of age. Today, Mega Brands uses its former name, Mega Bloks, to label its most successful line of brick-building sets. The first collaboration with a franchise under this line was Pokémon, which remains one of its most coveted themes.Ĭurrently, Mega Brands sets can be found according to age and theme, targeting a broader audience: Mega Bloks for toddlers and Mega Construx sets for ages five and up. In 2017, Mattel created Mega Construx, a sub-category destined for brick builders ages five and up - including adult collectors. Two years later, the brick-building company took the leap and officially became part of Mattel: one of the top toy companies in the world. This opened the door to more partnerships with popular franchises, including Barbie and Hot Wheels, in 2012. In 2009, the renowned brand partnered with Microsoft and released one of its most iconic collections: the still sought-after Halo brick-building sets. In 2002, Ritvik Holdings officially changed its name to Mega Bloks and, four years later, to Mega Brands - its current name. This led to the launch of the brand’s first micro bricks for teens and adults. In 1991, there was a growing demand for more cost-effective Lego-like bricks for older hobbyists. ![]() Soon after, Mega preschool toys were being distributed worldwide. In the late 80s, the company started to create more buzz around its building kits for preschoolers, and in 1988, it launched its still famous Big Building Bag. It quickly became the lead distributor in the Canadian toy market. Originally called Ritvik Holdings (named after founders Rita and Victor), the family-owned business was born in the 60s and began developing its first building blocks in the mid-1980s. Mega Bloks and Mega Construx buyer’s guideįormerly known as Mega Bloks, Mega Brands is a Canadian toy company based in Montreal, Quebec, boasting 30-plus years of success in the toy-making industry. ![]()
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